Envision.AI

Envision creates deep-tech solutions using artificial intelligence. One of their key products is VideoViews, developed to help film production teams discover and monetize all of their video assets. The new visual identity reflects Envision’s passion for creating intelligent products, but most importantly, products that are accessible and meaningful to their customers.

 
 

Services:
Visual Strategy
Visual Identity
Art Direction
Illustration
Web Design

 
 
 

Visual Strategy — Web Design

The intersection of art and science, the visual system draws inspiration upon Envision’s scientific approach to product design and creative problem solving. Building on Envision’s existing logo, various interpretations of the golden ratio are the building block of the visual system. The sophisticated colour palette and clean typography are reminiscent of modern science journals and applied cohesively throughout the digital experience.

The Illustrations

Semi-custom and custom illustrations depict complex visual patterns and aesthetic ideals and explore one of the most elegant mathematical proofs – the golden ratio. Layers of texture, shape and brand colours were applied to the illustrations resulting in distinct and memorable brand visuals.